Sometimes business owners can overlook an important aspect of their company, something that can actually have quite a large impact on their business. Although commercial landscape design may not at first seem like it will greatly affect a business, there are a number of ways that landscaping or a lack of landscape design can impact a company – either for the good or for the bad.
First impressions are most important.
Business owners are well familiar with how important first impressions are for a customer. But sometimes owners can focus on how the inside of their store looks without realizing that the inside isn’t exactly the first impression the customer may have. When a customer drives up to your store, what do they see? A beautiful and eye-catching landscape design can really impress customers even before they reach your front door and even attract new customers. If two similar businesses were next door to each other, wouldn’t you first walk into the business that was most attractive on the outside? Effective commercial landscape design can help a business stand out amid the competition. Landscape design can take into consideration the personality or brand of the company and successfully reflect that brand image with unique landscaping elements.
As with first impressions, we often do judge a book by its cover, and the same can be said with businesses. A well-manicured lawn and good landscape design can tell a customer that the business owner is diligent, pro-active, and interested in delivering quality. On the other hand, a building without any landscaping can give the opposite impression of its owners.
Attention to landscape design at a business can also tell customers that the owner is concerned about the environment, is eco-friendly, and is interested in creating a pleasant atmosphere for his employees.
Increase employee productivity.
Studies have shown that employees work better at companies that have attractive commercial landscape design and other natural elements.
Regarding a commercial landscape design project at PepsiCo World Headquarters, the American Society of Landscape Architects (ASLA) noted that the improved outdoor environment “resulted in lower turnover, less absenteeism, shorter lunch hours, and greater productivity.”
“The quality of a person’s physical surroundings has a real and profound impact on their attitude and performance as well as their enjoyment of a place,” the ASLA noted.
Thus, adding more greenery and landscape design to your business, possible even with outside benches, fountains, or other decorative landscaping elements, can help increase job satisfaction for employees and promote a peaceful, happy environment for employees and customers alike.
Improve market values.
Commercial landscape design has also been shown to help enhance the market value and curb appeal of a business.
“The proof is in the data, with 99% of real estate appraisers confirming that plants enhance tenancy and the sales appeal of commercial real estate,” E-Landscape Specialty Solutions of Maryland noted. They noted that commercial landscape design provides an “instant wow” factor to a company, providing the quickest way to give a “face-lift” to a building’s façade.
Thus, commercial landscape design can quickly and easily refurbish the look of an otherwise older building, giving it new life, literally and figuratively.
Good landscape design and maintenance might even help to deter crime.
“In a California study, landscaped areas were relatively graffiti-free, while open, no landscaped areas were graffiti targets,” Terra Flora Landscaping in West Virginia noted. “Well planned and maintained landscapes are seen as safer than unmaintained plantings.”
And there’s many other benefits to Tulsa commercial landscape design including significant energy-savings when landscapes are designed specifically with these elements in mind.
The Tulsa landscape design professionals at Oklahoma Landscape can engineer the best landscape design plan for your commercial property. We can take care of all your commercial landscape design and lawn maintenance needs so that you can focus more on your business. From office parks to apartment complexes to hospitals, we can provide you with a custom landscape and lawn care maintenance program for your specific commercial goals.
Let us take the hassle out of commercial landscape design and maintenance and keep your property looking great all year round.